What is Amazon Seller Central?
Amazon Seller Central is a platform where businesses can manage product listings, orders, and sales data directly with Amazon customers. For agencies handling e-commerce, efficiently managing these processes is crucial. By integrating Seller Central with data tools like Looker Studio, businesses can streamline reporting and track performance with ease. You can also explore pre-built templates to simplify this process.
What is Looker Studio?
Looker Studio, formerly known as Google Data Studio, is a robust data visualisation tool that allows users to create dynamic dashboards and merge data from multiple sources. It’s ideal for businesses looking to enhance their reporting. With Looker Studio, you can build detailed marketing reports or use pre-made templates for faster results.
What are the benefits of connecting these platforms?
Connecting Amazon Seller Central to Looker Studio provides seamless access to real-time data, which is essential for businesses looking to track sales, customer behavior, and advertising performance. By consolidating this data in one place, agencies and businesses can quickly identify trends, make informed decisions, and respond to changes in the marketplace more efficiently.
This integration also allows for a higher level of customisation in reporting. You can build your own dashboards, tailor them to specific client needs, and generate comprehensive reports with just a few clicks. Whether you’re tracking inventory, sales metrics, or customer engagement, this connection ensures you have the data you need at your fingertips.
For those looking to save time, pre-made templates can be a great option. These templates allow businesses to skip the setup process and start analysing data immediately, ensuring productivity and performance are maximised from day one.
How do I connect Amazon Seller Central to Looker Studio?
Connecting your Amazon Seller Central store to Looker Studio (formerly Google Data Studio) enables you to take your reporting to the next level. There is a range of advantages to using Looker Studio, and it is very easy to use!
Looker Studio provides superior data analysis, easier share-ability, editable visualisations and the ability to merge data from other platforms and data sources.
The following guide shows how you can use Power My Analytics to connect Amazon Seller Central to Looker Studio in 4 easy steps.
If you’d like to see a preview of Looker Studio, you can review a prebuilt Amazon Seller Central Looker Studio Template. this dashboard has been prebuilt and after purchase can be adjusted to suit your business needs.
Step 1: Add Amazon Seller Central as a Data Source in Power my Analytics
In Power My Analytics, select Sources in the left-hand column.
Then select click + New Data Source.
You will then be taken to the page named Add a Data Source. Select Amazon Seller Central.
A pop up window with the heading Add Account will then appear. Add in your account details and click Connect.
A window asking you to sign in will appear. Add your email or mobile phone number and click Continue.
You will then need to add your password and sign in. After that you may be required to input a OTP (one time password) depending on your account security level.
You will then be taken to the relevant account page on Amazon. In this case it is the Sandbox.
Step 2: Authorise and add Amazon Seller Central in Looker Studio
Open Looker Studio and add a new data source.
Aftering click Next you will be prompted to add your User account. Enter in your User account and click on NEXT to proceed.
Aftering click Next you will be prompted to add your User account. Enter in your User account and click on NEXT to proceed. Once you’ve added in your details click on CONNECT.
You’ll then be taken to your data source in Looker Studio.
You can then click on CREATE REPORT or EXPLORE.