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Browse a range of original SEO resources including audits, SEO Looker Studio Templates, dashboards and research pieces. Our resources can help you level up your SEO game by building off the work of other industry professionals. Whether you're looking for in depth keyword research or a simple tracking dashboard we have a wide range of SEO templates to suit your needs.
by Chris Hamlin
Written by
Chris has been working in digital marketing for nearly 20 years and co-founded byMarketers in 2019 (formerly Data Studio Templates).
Updated October 10, 2024
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An SEO template should include metrics that help you track the organic traffic to your site. More in-depth reports may include data about search position rankings and the queries used to find your page.
Additionally, a good SEO template will show historical data, especially regarding rank, impressions, and clicks. An SEO report should help inform your content marketing with stats about how many people are seeing the page, how many people are clicking from the search engine to your page, and how long they’re staying once they arrive.
SEO reporting dashboards are essential tools for tracking, analysing, and reporting on the performance of SEO campaigns. They provide real-time data, enabling marketers to make quick, informed decisions that can improve search engine visibility and drive more traffic to a website. By consolidating information from various data sources, dashboards offer a comprehensive view of your SEO activities.
Key metrics tracked in SEO dashboards include organic traffic, keyword rankings, and click-through rates (CTR). Monitoring these metrics helps businesses understand their online presence and identify areas for improvement. Dashboards can also display user engagement metrics like time on page, offering insights into content quality.
One significant advantage of using these SEO dashboards is they’re living and breathing things. Unlike static reports, dashboards are updated in real time, providing live insights into SEO performance. This capability ensures that marketers always have the most up-to-date information at their fingertips.
Looker Studio, formerly known as Data Studio, is a powerful tool for creating interactive dashboards and reports. It integrates seamlessly with various data sources, making it ideal for streamlining SEO reporting. By using Looker Studio SEO Report templates, marketers can easily track key metrics and visualise performance data.
These templates simplify the reporting process by offering pre-built options that cover essential SEO needs. From tracking organic traffic to analysing keyword rankings, Looker Studio templates provide a comprehensive overview of SEO performance in a visually compelling format. They allow users to customise and adapt dashboards to specific requirements.
There are numerous advantages to using Looker Studio for SEO. With its user-friendly interface and robust data integration capabilities, Looker Studio enables marketers to create insightful, actionable reports that drive effective SEO strategies. This efficiency saves time and resources, making it easier to focus on optimising SEO efforts.
When selecting the best SEO templates for your dashboards, start by considering the data connectors you’ll need. Ensure the template supports essential connectors like Google Search Console and GA4 for comprehensive SEO reporting.
Next, look for pre-built SEO templates that offer the features and functionality required for your specific needs. Whether you need to track keyword rankings, monitor backlink profiles, or analyse organic traffic, the right template will have built-in options to streamline these tasks.
Finally, evaluate the customisation options. The best SEO templates will allow you to tailor the dashboard’s visual elements, metrics, and layout to suit your brand and reporting style. This flexibility ensures your dashboards not only meet your reporting needs but also align with your business’s aesthetic.
What are SEO templates?
SEO templates are pre-built dashboards for tracking and visualising key SEO performance metrics.
Can I customise SEO templates?
Yes, you can fully customise these templates to fit your specific SEO reporting needs.
Which data connectors are essential for SEO dashboards?
Google Search Console and GA4 are essential for comprehensive SEO reporting.
How can I track keyword rankings using Looker Studio?
Use templates integrated with keyword tracking tools like SEMrush or Ahrefs.
How do I copy a purchased template into Looker Studio?
We have a blog post dedicated exclusively to this very topic.
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