Facebook Ads are one of the most commonly used and most important paid marketing channels. Facebook ads level the playing field, allowing small businesses and enterprises to compete for customers on Facebook, Instagram, and the rest of Facebook’s ecosystem. If you’ve looked at a report in Facebook, you know they have a fairly robust reporting […]
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This article was written to accompany the ‘Marketing Funnel with Google Analytics Dashboard’. It can be used as a walkthrough to setup the dashboard Target audience: Online Marketing, Controllers, Chief Marketing Officers (CMOs) Reading time: 10 min. Difficulty Score: 6 of 10 In today’s complex digital economy with a variety of tools to attract an […]
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The digital landscape is vast with many touch points across the web. Data is siloed within various apps and tools and is rarely organized in a central location. We find ourselves jumping from one platform to the next trying to wrangle our analytics. Google Looker Studio can provide a single amalgamated view of your digital […]
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A great feature in Data Studio that many people are not aware of is the ability to create new themes based on images! Where before you’d have to take the time of matching and mimicking each individual colour, Google Data Studio now does this for you in a few seconds. In this article I’ll show […]
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Google Data Studio’s strength is presenting and sharing data visualizations, roping in metrics from any number of sources. As a creative tool, it’s only limit is your imagination. To get your juices flowing, we’ve scoured the internet and compiled the 11 most creative Google Data Studio dashboards we could find. Most of them you can […]
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SEO reports are the backbone of any SEO agency because they give an overview of how a website performs within a given period. These reports are the unsung heroes of the SEO world because a good SEO report shows clients the information they need to justify how much they spend with an SEO agency throughout […]
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Connecting your Shopify store to Google Looker Studio enables you to take your reporting to the next level. There is a range of advantages to using Looker Studio and a plethora of expertly built templates, and it is very easy to use! Looker Studio provides superior data analysis, easier share-ability, editable visualizations, and the ability […]
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If you haven’t experienced the peace of mind that comes from a custom-built dashboard that was designed just for you, then please keep reading. Why Choose Google Data Studio Over Competing Dashboard Builders? Google Data Studio has decided that they are tired of Tableau and Microsoft BI stealing their thunder. If you are familiar with […]
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Google Sheets and Data Studio may seem like rivals at first glance, but the truth is that both excel at different things: it’s all about what you want from them. While Data Studio has fast become an agency favourite for its storytelling chops and visual splendour, Sheets still remains the go-to for data analysis and […]
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As a digital agency, you’re going to be dealing with a lot of different data sources in your day to day operations. While we all know that information is the very centre of your campaign, accessing, understanding and analysing it is another thing entirely. Us humans are a visual lot and are always looking to […]
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