The following document serves as an outline for a Google Ads Audit. It is not a guide on how to conduct an audit. Rather it is a document template that you can use as a guide to fill out your audit. It includes often found issues within an account. You should use this document by removing parts that are not relevant and adjusting parts that are.

The audit is written in a format that can be easily pasted into an email for an informal audit. Otherwise it can be kept as a word doc and sent over as a PDF.

What is included:

  • The full audit is a 3 page word document.  In the picture I have shown just the first page.  When you checkout you will receive a link to the full 3 page word doc.
  • I have also included a checklist PDF to accompany the audit


1 review for Google Ads Audit Outline

  1. Shirleen Humphrey

    This saved me a lot of time when working on a client pitch. It organizes all the things that any good Google Ads audit needs in a clear way, and with a logical flow.

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