This template is designed to be a comprehensive report in Google Analytics 4 for all non-ecommerce websites.  

The template is built with Google Data Studio Template and provides deep insights into website performance.  It provides details on website page views, engagement, events and conversions.

The 9-page report for NON-ecommerce websites includes:

• Overview dashboard
• Traffic sources by Channel Group and key metrics
• Traffic sources by Session Medium / Source and key metrics
• All pages report
• Landing pages report
• Landing page drill down (by “folders”) – flat table view
• Landing page drill down (by “folders”) – pivot table view
• Conversions by Traffic source
• All Events (including Conversions) – table & chart

Filters available for all reports:

• Country
• Device category
• Hostname
• Date range

Summary:

• Who should use it?: Anyone running a lead gen or content website.
• What can you do with it?: Track all key website metrics including events and conversions.  Presented nicely.
• What Data Sources are used?: GA4