The Best Looker Studio Templates in 2024

This 5-page report provides a comprehensive overview of your website metrics, including data on traffic sources, content, and engagement. While the design isn’t elaborate and doesn’t delve into extensive detail, it focuses on clarity and simplicity, making it easy to get an overview of your key engagement metrics. As such, it offers great value for money. 

The template integrates seamlessly with Google Analytics 4, allowing you to set up a client-ready dashboard in minutes and spend more time analysing data and providing insights. 

For those after a more comprehensive alternative, a similar 13-page version of the template can be found here.

Expertly crafted with a design that elevates your GA4 data into a compelling visual story, this is one of our favourite Looker Studio dashboards. The template is designed around the data rather than forcing the data to fit into a preset structure, allowing for a better understanding of the customer journey and providing a complete view of how users interact with your site.

With this dashboard, you can also identify pain points and remove obstacles in the customer experience. And, because it’s so user-friendly and accessible for all levels of expertise, anyone can get key insights into page usage, geographic locations, devices used, and traffic sources.

Put simply, if you’re looking for a straightforward way to get insights from your GA4 data and easily communicate them to stakeholders, this is the dashboard for you.

This professionally designed full-screen dashboard looks great on desktops and tablets, with a modern layout that has a website-like navigation that’s a breeze to use. This makes it ideal for use with wall monitors, touch screens, or presentations, representing your data and findings in a clear and easy-to-read way.

The intuitive layout makes it easy for anyone to click through, whether they are agency partners, stakeholders, or inexperienced clients. Amazing design aside, the dashboard itself is technically robust, showing extensive data on website performance, e-commerce, ads, search, YouTube, goal completions, and more.

It also connects seamlessly to multiple data sources, including Google Analytics 4, Search Console, Google Ads, and YouTube. Just great.

This one-page PPC report offers a quick but comprehensive overview of all your paid advertising campaigns. It’s professionally designed, easy to read, and client-ready, which makes it perfect for presenting to your stakeholders. It’s also super-easy to set up with Coupler.io (a subscription is needed), and the will dashboard seamlessly connects to multiple PPC platforms, pulling in key data that includes ad spend.

This dashboard is perfect for marketing agencies and freelancers who manage multiple client advertising platforms. It also simplifies real-time performance and spend tracking, providing an easy overview of your campaigns. It’s especially useful for small businesses needing a central hub to review all their marketing efforts.

Infographics and visuals can significantly enhance audience engagement and understanding during presentations. This template is designed with that in mind. All you need to do is connect your Google Analytics, and it’ll generate real-time infographics that can be easily exported as PDFs.

With creative and easy-to-understand infographics that cover user and session data, product views, adds to cart, checkouts, and transactions, this template makes it simple to visually represent your e-commerce funnel or user journey.

Real-time updates mean there’s no need to manually copy and paste data into your presentations – the template will do it all for you. And, with three pages, each featuring a unique funnel visualisation, you’ll be able to find one that works for you.

Designed for businesses that use Shopify, this template lets you present data in Looker Studio. This makes it easy to share insights without providing access to Shopify, customise your data to be presented in different formats, and combine Shopify with other marketing data in one handy place.

By using the ‘Power My Analytics’ data connector, you can link the template directly to your Shopify account and collect live data. It starts with an overview on the first page before diving into detailed sales data on subsequent pages, breaking down information by product, date, vendor, variant, discount, location, customer, and more.

This is one of the few Shopify templates for Looker Studio that effectively covers all aspects of reporting, making it a valuable tool for any Shopify business.

This template is great to look at and a breeze to navigate. Pages are organised in a handy left-hand column, so you can easily switch between them without dealing with Looker Studio’s dropdowns.

The graphs are also designed to be intuitive, with bright colours to make data insights pop and unique filtering options for each page. Although it focuses on SEO traffic, it perfectly strikes the right balance by offering just enough data to gain valuable insights while monitoring website performance without being overwhelming. Go ahead and preview it and see how it’ll transform your SEO reporting.

What’s great about this report from  Porter Metrics is how it gives you a complete view of SEO. With separate pages for e-commerce, organic search traffic, analytics, and Google Business Profile, you can get a well-rounded picture of your SEO performance in one convenient place.

Plus, it looks fantastic—the design is clean and makes everything easy to understand. It packs a lot of data into one report, which can be super helpful but might feel a bit overwhelming if you’re not careful. Overall, it’s a solid, all-in-one SEO report that’s definitely worth checking out.

Screaming Frog is one of the best technical SEO tools available and part of the next generation of reporting templates. Their Screaming Frog Report Dashboard is one of the most popular reports available.

We love it because of its sophisticated customisation ability. Once set up, you can add your logo, change the conditional formatting, blend the crawl with your Google Analytics, and change the elements included in reports.

This template is a game changer for both SEO newbies and pros. Its clean design makes it easy to turn your SEO data into actionable insights and spot patterns that drive decisions. The interactive dashboard is another standout feature, allowing for real-time data interaction during report meetings. Overall, it’s a powerful tool that adds a lot of value to your SEO reporting.

The SEMrush Domain Overview dashboard is perfect for displaying top-level domain data about their website or their competitor websites to clients.

The report pulls in ranking metrics from SEMRush, including traffic, keywords, and traffic cost, which are split across organic and paid channels.

The template also shows your authority score, referring domains, and backlinks over time. Plus, it features two tables that display the top organic and paid keywords.

Created by SEMrush, this report is free to use, though you’ll need a paid SEMrush account to access it.

If you’re handling multiple clients, this report is a must-have—it’ll save you time and impress your clients. Built for agencies, it’s ideal for reporting Google Ads performance to clients, with placeholders for notes on campaigns, strategy, and upcoming needs – plus space for logos and company identifiers.

Filters at the top let you easily navigate data by campaign type, device, and time frame, with pages for time comparisons, campaign performance, geographies, demographics, and landing pages. And, to get insights at a glance, there’s a useful analytics overview.

One of our favourite features is the competitor table, showing domains, impression share, and ad overlap with competitors. 

Pulling in data from over six sources, this is one of the most comprehensive dashboards that we’ve seen and has more than earned its place on this list. 

While the template is on the pricier side compared to others in this article, the value it offers is worth it. Considering the effort that went into building it and its wide range of features, it’s a solid investment. Plus, Porter Metrics has made it flexible enough to work with any third-party connector, so you can pick the one that best fits your needs.

This template lets you harness the power of Google Sheets, Tiller Money, and Google Data Studio to manage your personal finances. After registering with Tiller Money and linking to Google Sheets, the template will show your r total balance across accounts, the latest transactions, and a breakdown of income versus expenses.