This Google Ads Template has 5 pages, and features drill-down performance insights into Campaigns, Ad groups, Ads and even keywords.

The focus of the Google Ads template is to clearly display cost per conversion and conversion numbers, two clear indicators of performance when it comes to PPC bidding.

The keywords section also provides a clear look into what keyword types are providing the best results — such as phrase match and broad match, as well as individual keywords performance.

In addition, as with the other templates, audience based performance and visualisation insights are in the Demographics section. Finally, we can see a long term performance overview in the Trends section.

The Template is free to access but requires a monthly subscription to connect to the data sources.